Business Intelligence Network - The Vision for BI and Beyond

CASE STUDY - Sol Melia selected Infor CRM as it provided them a powerful, integrated marketing suite that helped them analyze, segment, generate customer lists, and execute campaigns without IT resources needing to take part in the marketing process.
Posted: December 5, 2008 | Published: December 5, 2008


Topics:  Business Intelligence | Campaign Management | CRM | Customer Loyalty | Customer Satisfaction | Data Mining | Marketing

WHITE PAPER - This white paper outlined several best practices that will dramatically improve the performance and usability of the system when working with very large campaigns.
Posted: December 5, 2008 | Published: December 5, 2008


Topics:  Best Practices | Business Intelligence | Campaign Management | Email | Marketing Information Systems | Public Relations | Sales Force Automation

CASE STUDY - Since implementing the Aprimo system and subsequently moving the control of campaign execution to the direct marketing department, LendingTree has noticed a radical uptick in campaign volume and efficiencies.
Posted: November 7, 2008 | Published: November 6, 2008


Topics:  Campaign Management | Email | Financial Services | Marketing | SOA | Telemarketing

WHITE PAPER - An EMM application can lead marketers through a process of translating a creative/business strategy into a concrete set of marketing outputs.
Posted: June 20, 2008 | Published: October 1, 2007


Topics:  Campaign Management | CRM | CRM Software | ERP | ERP Software | Financial Management | Sales | Sales and Marketing Software

WHITE PAPER - EMM delivers to a future vision where marketing has one platform like the operational backbone of a company which uses ERP or a sales/services organization which uses CRM.
Posted: June 20, 2008 | Published: December 1, 2007


Topics:  B2B | Campaign Management | Campaign Management Software | Content Management | CRM | CRM Software | Databases | ERP | ERP Software | Financial Management | Lead Generation | SOA

PRODUCT LITERATURE - Here are the top 10 reasons for using ExactTarget solutions.
Posted: August 29, 2004 | Published: August 1, 2004


Topics:  Campaign Management | Email Management | Email Management Services | Email Marketing | Spam

PRODUCT OVERVIEW - ExactTarget software integrates seamlessly with your other best-of-breed applications, including: Customer Relationship Management (CRM) packages, Ecommerce systems, Enterprise Marketing Management applications, and other data sources.
Posted: August 29, 2004 | Published: August 1, 2004


Topics:  Application Integration | Campaign Management | Content Management | Email Management | Email Management Software | Email Marketing | Personalization

PRODUCT OVERVIEW - Lazworld.com Overture management is simple - we manage all aspects of your search engine accounts - from term selection/submission to bid placement to campaign tracking and reporting.
Posted: June 6, 2004 | Published: June 1, 2004


Topics:  Campaign Management | Online Advertising | Online Marketing | Search Engines

PRODUCT OVERVIEW - Give us your marketing goals and we'll design a customized online promotion with web and email based sweepstakes, interactive contests, direct sale programs, coupons, and more.
Posted: June 6, 2004 | Published: June 1, 2004


Topics:  Campaign Management | Online Advertising | Online Marketing

DATA SHEET - Online media buying Lazworld.com will cost-effectively create, manage, and consolidate your interactive campaign through a single source.
Posted: May 9, 2004 | Published: May 1, 2004


Topics:  Campaign Management | eBusiness Services | Online Marketing

PRODUCT OVERVIEW - Lazworld.com search engine management is simple - we manage all aspects of your search engine accounts - from term selection/submission to bid placement to campaign tracking and reporting.
Posted: May 9, 2004 | Published: May 1, 2004


Topics:  Campaign Management | eBusiness Services | Online Marketing | Search Engines

PRODUCT OVERVIEW - NuEdge Customer Miner delivers business relevant information to each end user in the format they need without taxing marketing and IT resources and without compromising data security.
Posted: February 16, 2004 | Published: February 13, 2004


Topics:  Business Intelligence Software | Campaign Management | Campaign Management Software | Customer Profiles | Dashboards | Data Mining | Data Mining Software

PRODUCT LITERATURE - NuEdge Campaign Manager provides you with the ability to understand each of your customers at an individual level.
Posted: February 16, 2004 | Published: February 1, 2004


Topics:  Campaign Management | Campaign Management Software | Contact Management | Customer Profiles

BROCHURE - NuEdge Suite has integrated a proven campaign management solution with the full compliment of business intelligence tools from Business Objects® to provide a unique, focused, approach to marketing automation.
Posted: February 16, 2004 | Published: February 1, 2004


Topics:  Campaign Management | Campaign Management Software | Customer Profiles | Dashboards | Data Mining | Data Mining Software | Financial Services Industry | Marketing Information Systems | Query Tools